Travis Bell
Graphic Designer / Production Artist
Shell is where most of my production work happens today — turning high-volume POP and brand work into press-ready files. Across a typical year that averages 2,500+ pieces to press at 98%+ accuracy . Now looking for a full-time senior production or design role. Houston or remote. I answer email same-day.
2,500+
pieces to press per year, on average
30+ days
early on a national launch · Pennzoil →
Shell TapUp
brand-standard guide author
Production accuracy averages 98%+ across every brand and project.
National Multi-Channel · 2018–2026
Pennzoil — Long May We Drive
The same campaign at every size from endcap to email, delivered 30+ days before a national launch date.
See the campaign →When Joey Logano won the NASCAR championship, we had a few days to turn celebration covers, billboards, and large-format displays. All of it shipped on time, and nothing else in the rollout slipped.
Read the press check →
DIY Campaign Suite
Quaker State
1,392 pieces in 2025, from national coupon inserts through Trackhouse Racing content, with almost none coming back off-spec.
98%+ accuracy, on average
See the suite →
National Promotion
Shell Rotella
247 assets across product flags, sell sheets, displays, and reward emails, produced with the brand and print team.
98%+ accuracy across the job
See the promotion →
Editorial · 18-Month Run
My Life 360 Magazine
Eighteen monthly issues designed, built, and sent to press solo.
Eighteen issues, every month on cadence
See the run →Brand Standards · Global · With Shell NL
The gatekeeper job
Shell TapUp needed a global brand standard guide and someone to hold the line on it. I wrote the guide with Shell's team in the Netherlands, then ran production QC at the gate. Zero press rejections from production error, and my correction protocol became the standard handoff procedure.
Mobile Fuel Delivery · Brand Guide + QC
Spec Sheet
Formats I ship
Freelance · T.W. Bell Creative
Off the clock
Solo client work, blank page to press.
Pool Shuttle 8
Emblem Design
Emblem for a Houston recreational sports club.
Fitness 19
Direct Mail
Fall membership push. “Fall Back Into Shape,” 5-day pass.
Bryan & Bryan Inspections
Print Collateral
Rack cards, buckslips, and service flyers for a Houston inspection firm.
The ask
A full-time Senior Graphic Designer or Production Lead role. Houston preferred, remote welcome. In-house, agency, or brand-side.